Milano Fashion Global Summit: China And Italy Seek Common Ground And New Opportunities For Cooperation

Seeking common ground and new opportunities for cooperation

And China's fashion industry is very important, especially under the circumstances that the global economy is not surprising and China's economic development is slowing down.

At the Milano Fashion global summit on Friday, Cesare Romiti, director of Fondazione Italia Cina, said: "at present, the pace of development has definitely slowed down. China's domestic product consumption growth rate is only 7%, which is much lower than that of 10% over the past 10 years."

China

Du Yuzhou, director of clothing association, said that China is at a critical stage of pformation and upgrading. Prudent monetary policy is also crucial to focus on developing and launching positive fiscal policies.

With the reduction of domestic and international demand and the increase of raw material prices, the relevant strategies have begun to change.

China hopes to establish an omnibearing rich society, develop a real economy in 2020, promote socialist development and more rapid pformation in an all-round way, introduce advanced production technologies, and develop new resources, equipment and service measures.

Yuzhou pointed out that China's visit to Italy last year.

Italy's exports to China have declined by 20%, and its exports to China have risen by 20%. In response to these challenges, Yuzhou reminded all brand executives to create advantages through various forms of cooperation in the international market, from focus on development and production to technological R & D and innovation, expand the supply chain, expand international cooperation, make full use of the advantages and industrial technology in Asia, and develop new products.

Li DQI, chairman of the China Fashion Designers Association, recalled the Sino Italian cooperation and development process in the fashion field. In the last half of 90s, Italy fashion brands entered the Chinese market and brought the concept of "brand" to China's fashion industry. In the middle and late 90s, modern textile products with Italy's scientific and technological achievements and unique creativity gave strong support to the growing Chinese high-end fashion brands.

In the past 20 years, with the deepening of cultural exchanges between China and Italy, many Chinese fashion brands are trying to introduce Italy designers and craftsmen to try brand marketing consultation and cooperation.

Roberto Cavalli brand CEO Gianluca Brozzetti expressed the hope that China could provide equal opportunities to foreign enterprises such as Italy, reduce import tariffs, appropriately reduce some level control and enhance the awareness of protection in intellectual property rights.