Latest Developments In Children'S Clothing Industry In Zhili

Yesterday afternoon, in Hangzhou Alibaba (China) Network Technology Co., Ltd., building 1, 7 floor, "Guangming Ding", held a strategic cooperation agreement signed by Alibaba and weaving.

Starting from the cluster platform, Zhili town of Wuxing district will cooperate with Alibaba and build the Zhili children's clothing industrial cluster platform as the first national industrial cluster platform for Alibaba to enter the local industry.

In order to further promote the close combination of e-commerce and weaving children's clothing industry, and comprehensively enhance the ability and overall competitiveness of Zhili children's clothing enterprises to exploit the domestic and foreign markets by using e-commerce, the Zhili town government and Alibaba have reached a strategic cooperation agreement, seeking new development with new ideas, and making e-commerce as an important means of industrial strategic pformation.

Cluster platform.

The two sides have built the Zhili children's clothing industrial cluster platform as the first national industrial cluster platform for the Alibaba to enter the local industry. Through the joint establishment of the project group, we have carried out e-commerce application cooperation, and actively built up the e-commerce incubator center of Zhili children's clothing, "seeking synergy and seeking outside development", providing a good e-commerce development environment and a perfect e-commerce service system for the pformation and upgrading of the children's clothing industry in Zhili, and comprehensively improving the ability and level of weaving children's clothing enterprises to exploit the domestic and foreign markets by using e-commerce platform.

Zhili town now owns more than 8000 children's clothing manufacturers, including printing, embroidery, rib, accessories and so on.

More than 2000 supporting enterprises, annual sales of over 30 billion yuan, accounting for about 1/3 of the domestic market, formed the largest scale of the country, the most closely linked children's clothing industry cluster, has become the real pillar industry and wealth industry of Zhili town.

The local attaches great importance to the regional brand building of Zhili children's wear, and actively leads and supports enterprises to embark on the road of brand building. Now there are 55 brands at the municipal level and above, among which 1 are state-level brands, 8 are provincial brands, and 46 are municipal brands.

After more than 30 years of development, today, Zhili has become the largest domestic production base for children's clothing, including children's wear trademark (Zhili) key breeding base, children's wear testing center, design center, information center, children's wear Museum and other public service platforms, and children's clothing production, processing, marketing and sales of the complete industrial chain.

All along, the provinces, municipalities and districts have attached great importance to the development of Zhili children's clothing industry, giving support to the pformation and upgrading of the industry.

This year, according to the actual needs of development, Zhili Town, focusing on the goal of building "China's modern children's clothing industry demonstration base", actively guides the development of children's clothing industry in the direction of standardization, branding, electronic commerce, fashion and greening, and promotes the pformation and upgrading of children's clothing industry, making it stronger and stronger.

With the joint efforts of the government and enterprises, the children's clothing in Zhili has entered the high-speed development stage of e-commerce.

Alibaba, as the world's leading small business e-commerce platform, currently has 3 e-commerce platforms, including Ali, Taobao and Tmall.

According to the paction data provided by Alibaba, there are more than 1000 sellers registered by Li Li children's clothing supplier.